About Coufon

Benefits to Consumers

For the consumer, Coufon has some clear advantages over other forms of coupons. These are:

1. Portability

   Consumers always have their mobile phones on them thereby solving the problem of coupon portability.

2. Personalized offers

   Relevant coupons are served based on consumer profile and interests captured during one-time registration

3. A single interface for multiple offers

   In effect a multi-brand company can offer various promotions and discounts which the user can access through a single interface with minimal effort and time. Users can access coupons with a few clicks on their phone.

4. User initiated updates for new coupons

   All coupons are made available on Affle hosted servers and downloaded by the user only when he or she wants new coupons. Coupons are not pushed onto the consumer making for a better consumer experience.

5. Greater uptake of coupons

   As new coupons are just a few clicks away, consumer focus shifts from sourcing coupons to redeeming the offers already on his phone.

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The Consumer Value Proposition of Coufon

Availability

Consumer has 24/7 access to coupons

Affordability

Consumer is given great offers

Amazing User Experience

Coupons available upon a few clicks on the most personal device – Mobile Phone